NIKE KOBE SHOES DISPLAY: EXPERIENTIAL MARKETING/DISPLAY
New York, New York
Completed: November 2013
The client requested fabrication of design elements for Niketown NYC's official KOBE 9 ELITE: THE MASTERPIECE display.
While the design concept and 2-D design were submitted to Monster City Studios, our in-house art department rendered all of the pieces in 3-D in ZBrush. Silicone molds were created for each small frame design, then the positives were cast in urethane resin and back-filled with high density urethane foam. The large frames and Kobe logo were milled in 2 lb. EPS foam and hard coated with polyurea. All pieces were color matched to the client's specific Pantone Gold color using our in-house Matthews paint system.